Decorex positions South Africa internationally at the “Art of the Show” Competition
The International Association of Exhibitions and Events, (IAEE) hosts of the international “Art of the Show Competition” that honours excellence in the exhibition industry, congratulated Decorex on their outstanding achievement in the “50 000 – 150 000 Attendance Promotion Campaign”
Steven Hacker, President of the IAEE highlighted the Decorex entry as highly commendable, and said, “The unique value of IAEE's annual Art of the Show Competition is that it gathers the best international examples of really dynamic marketing and sales collateral together in one place. Virtually all of the entries, serve as idea generators for organizers in almost any industry.”
Brian Kennedy, Chairman of EXSA congratulated Thebe Exhibition and Events, and stated that as this was a first for South Africa, this would not only serve to increase the profile of South African exhibitions and events in the international arena, but reinforce the marketing medium of exhibitions nationally. |
